Insights
Plain thinking for owners and managers.
Short, practical pieces for leaders — not engineers — on getting real value from AI and technology.
- July 2026 Read
Most AI projects fail for reasons that have nothing to do with AI
The three real reasons AI projects fail — unclear value, the wrong problem, and no adoption — and how a leader avoids each.
- June 2026 Read
Where AI actually pays off — and where it quietly burns money
A leader's guide to telling the AI investments worth making from the ones that just look good.
- June 2026 Read
Buy, build, or wait: a simple way to decide on AI
A plain framework for deciding whether to buy an AI tool, build your own, or hold off for now.